For Big Pitcher’s new Sarjapur location, we set out to design a monumental and sustainable space that leaves a lasting impression on every visitor. Our goal was to create an immersive experience, focusing on the fundamentals of architecture. A large volume of space was carved into irregular floor levels, connected by a series of staircases, giving the space a sense of fluidity and intrigue. The sharp-edged floors and supporting columns double as bold design elements, resulting in a space that is not only dynamic but truly unique in its form and structure.
Typology: Restobar with Microbrewery
Project Architect: Josephine Vanspall, Divya Mohan, Gopi Bhutani
Year of completion: March, 2020
Engagement percentage: Big Pitcher Sarjapur impresses with its multi-level industrial-chic design, featuring exposed brick walls, vibrant murals, and ambient lighting. The rooftop seating with city views adds a dynamic charm, attracting both casual and party crowds. This unique architecture boosts footfall by 30-35% and enhances social media engagement by 12-15%, driving popularity.